Don’t turn your back on the moments that matter.
Showing the consequences of wasting time hand-washing dishes, literally turning your back to life’s most meaningful moments.
CHIEF CREATIVE OFFICER: ALVAR SUÑOL
EXECUTIVE CREATIVE DIRECTOR: MONICA MARULANDA
CREATIVE DIRECTORS: VIRGILIO FLORES, BRUNO TRAD
ASSOCIATE CREATIVE DIRECTOR: HUMBERTO MALDONADO
COPYWRITER: RAQUEL CHISHOLM